HARBERT 
GLOBAL

Website Copywriting

Web Design

Graphic Design

Photography & Videography

Merchandise & Wearables

Branding

Social Media Content

Social Media Strategy

Mailings

Print Materials

HIGHLIGHTS:
  • 109% increase in enrollment for Accounting Global Programs in under a year

  • 265% increase in enrollment in the Harbert signature summer programs from 2022-2025

  • Over 4 new programs have been added to the Harbert Global catalog, because of the increased interest in the programs

  • Website visits increase by 142% YoY

  • Average email open rate of 46.7% (Nearly double industry average)

  • Mailing engagement rate of 9.1% (Nearly triple the industry average of 3%)

Campaign awarDed By:

​Harbert Global, part of Auburn University's Harbert College of Business, offers undergraduate students study abroad programs to experience diverse business cultures and practices. Opportunities include the Complete Business Minor Abroad, allowing students to earn a business minor while exploring Milan and Madrid; the Business Core Fast Track in Milan, enabling business majors to accelerate their studies; and the AU in Europe Flex Program, providing flexible course options in Milan. These programs enhance global business perspectives and cultural understanding.